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Content Strategy for the Web by Kristina Halvorson

Content Strategy for the Web Kristina Halvorson ebook
ISBN: 0321620062, 9780321620064
Publisher: New Riders Press
Format: pdf
Page: 135

The main thing content needs to be is usable and useful. Dan, as I understand it, a “content strategy” is an approach to Web development where you focus on the information the customer needs to successfully achieve the various tasks they must (or may) do with you. When & why; See Kristina Halvarson's book, Content Strategy for the Web. She provides oversight, management, and strategic planning for the library website, specializing in guerilla usability testing, writing for the web, and content strategy. For planning, creation, & re-use of content: What content. If you've been reading our blog at all in the last year you know that it starts with solid content strategy. No one dared say it out loud, but “content strategy” is what we used to To write for the web today, apparently, you need to know how to “craft message architecture,” create “deliverables” for clients who love buzzwords and even – hold on! How do we build web places that actually meet human needs? As a community manager you notice people, content and schedule are required. Finding yourself wishing you'd read a book a few years earlier often indicates how useful it could be to your work, your life, your knowledge. What is digital experience – “Content Strategy for the Web” is a book she recommends. €� due to how consumers & buyers are changing. But what does that really mean? Content strategy” is what we used to call “writing”: Deciding which words to write and what order to write them in. Your SEO strategy is very important to your overall web traffic strategy. I went to a meeting about content strategy so I could learn what content strategy is.